Optometrist Gillian Bruce to compete in Great Ethiopian Run for Vision Aid Overseas

Gillian shares her motivations for competing for this invaluable charity

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Running is a wonderful sport. It requires little more than a pair of trainers and some get up and go. The World Athletic Championships will start later this month and when everyone lines up at the start line, what will inspire me, is the idea that no matter where they are from, or how wealthy they are, they are all on an equal playing field.

Sadly this equality is not present in all areas of life, in particular when it comes to health care. Thankfully charities like Vision Aid Overseas are helping to address the issue of inequality in eye care. I have been involved with the charity since I qualified as an optometrist and have been able to see first hand, the results of the great work they do. The charity is dedicated to transforming access to eye care in developing countries. They utilise optometry volunteers from the UK to provide eye examinations in health centres and rural settings. Latterly they have also been heavily involved in training local people in VAO health centres with the aim of eventually seeing the countries reach self-sufficiency.

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The need for the charity is great with around 670 million people, 10% of the world’s population, disadvantaged by poor vision due to a lack of spectacles. That means 670 million people with healthy eyes, do not see, simply because they don’t have spectacles. If you wear spectacles you will appreciate just how challenging your day would be without them. Imagine the educational, occupational and social disadvantage that people with similar prescriptions face.
I have undertaken a number of sporting challenges before, ranging from endurance events such as Tough Mudder to the London Marathon. In November I will take on a new challenge: The Ethiopian Great Run, running at altitude in the highest city in Africa. A challenge I am taking on to raise essential funds for those in need of basic eye care.

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I have quite a substantial sponsorship target to reach and I would be thrilled with any donations people can afford to give. Thank you!

You can donate to Gillian by visiting her Just Giving page: https://www.justgiving.com/Gillian-Bruce1

Gillian Bruce awarded Primary Care Ophthalmology certificate

We’re delighted to let you know that our optometrist, Gillian Bruce, has just passed her Primary Care Ophthalmology certificate with distinction. This new qualification delivered by the University of Edinburgh has allowed her to further develop her knowledge in areas including macular disease, glaucoma, patient triage and ophthalmic science.

Developed in partnership with NHS Education for Scotland (NES), the course is aimed primarily at optometrists seeking formal postgraduate training in community-based clinical care, but Gillian also completed the course alongside other medical doctors from around the globe, seeking to improve their knowledge of ophthalmology.

Gillian’s patients can look forward to benefitting even further from her extensive knowledge of emergency and specialist eye conditions.

Well done Gillian!

Cameron Optometry team survive gruelling Tough Mudder (just)

The team at Cameron Optometry donned their protective specs and braved this year’s brutal Tough Mudder challenge in the Scottish Borders.

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Raising money for the International Glaucoma Association, optometrists Ian Cameron, Gillian Bruce, Claire Keith and their unsuspecting partners, braved the gruelling assault course.

Their eyes were about the only body part that was well looked after during their mudder mayhem. A 12 mile, half-marathon of electrical burns, ice cold lochs, soul-crushing terrain and a whole lot of cold, heavy mud, didn’t deter this determined bunch from making it back in one-piece. With still enough energy to say cheese at the end of it all, they obviously need to find something even tougher for their next team-building adventure…

Controlling short-sightedness in children

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Myopia Control programme launches in a bid to slow the progression of short-sightedness in children.

We are delighted to be able to announce the launch of our Myopia Control service at Cameron Optometry using our expertise in contact lenses, to significantly reduce the progression of short-sightedness in children. The aim is to ensure by the time they reach adulthood their vision is substantially better than it would be if left untreated and also reducing the chance of a child developing serious eye conditions in later life.

What is myopia?

Myopia is the medical term for short-sightedness, when the eyeball is too long or too powerful, causing objects in the distance to look blurred.

Generally once you have myopia your prescription declines over time, in particular during childhood as the eye develops. If a child is myopic, they are at risk of their vision deteriorating quickly. Not only does this mean reliance on strong glasses, higher levels of myopia are also linked to an increased risk of developing eye diseases such as glaucoma, retinal detachment, macular degeneration and cataract in later life.

What is Myopia Control?

Myopia Control aims to slow the progression of myopia in children through the use of specialised contact lenses. At Cameron Optometry our expertise in contact lenses allows us to provide the most advanced options available based on up to date research, which has found Myopia Control contact lenses can slow the progression of myopia by up to 50%.

How do the contact lenses work?

Myopia Control contact lenses are designed to correct your child’s vision by slowing the process of elongation and enlargement of the eyeball. There are two types of Myopia Control lenses available currently: lenses that are worn only when asleep (orthokeratology) or lenses which are worn during waking hours (multifocals).

It cannot completely halt the progression, however the aim is that by the time your child reaches adulthood their prescription will be significantly less than it would have been if their myopia was left untreated, reducing their risk of serious eye disease in later life.

For further information please visit www.cameronoptom.com/myopia or get in touch to speak to Gillian Bruce, our specialist in Myopia Control.

Perfect vision without lasers

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EyeDream, vision correction without the need for lenses or glasses during the day. Coming soon to Cameron Optometry.

We are gearing up for the launch EyeDream, a vision correction therapy for short-sighted people that provides clear, comfortable vision without the need to wear contact lenses during the day.

EyeDream is ideal for low to medium short-sighted people who:

  • Want clear natural vision all day – every day
  • Have considered refractive surgery because of the freedom it provides, but are worried about the risks
  • Find soft contact lenses do not fulfill the comfort demands their lifestyle places on their eyes
  • Are involved in recreational and sports activities where periods without wearing contact lenses is ideal

So how is this possible?

EyeDream is a specially designed contact lens that gently and subtlety reshapes the cornea, at the front of the eye during overnight wear, a process called orthokeratology. Once the full effect has taken place, the new shape of eye neutralises your natural short-sightedness so you can see clearly during the day without glasses or contact lenses.

With EyeDream you will benefit from:

  • Freedom from contact lenses and glasses during the day
  • Very easy adaptation, only overnight lens wear required
  • A comfortable, semi-permanent alternative for the correction of short sightedness
  • A safe and reversible vision correction therapy without surgery

Our expertise

Our optometrists are experts in contact lens fitting, some of the most experienced in the country. We fit contact lenses for the most complex of prescriptions so you can rest assured that your vision is in safe hands.

For more information please arrange to speak to Claire Keith, our EyeDream specialist.

Cameron Optometry welcomes new screening specialist

We are delighted to welcome Andrea Salgado to the team at Cameron Optometry.

Before joining us, Andrea was an optometrist living and working in Madrid, specialising in contact lenses in particular Ortho-K lenses, which are worn overnight to correct short-sightedness. Andrea has been using theses lenses to successfully correct her myopia for over 10 years.

In her new role she is a member of the pre-screening department in the practice, performing a range of tests and scans to ensure the optometrists have a full picture of the patient’s eyes health. Using the most high tech equipment including the highly detailed Optos Daytona scanner, Andrea is the first port of call when patients arrive for an appointment.

Andrea is passionate about helping patients appreciate the value of looking after their eyes. On her appointment, she said, “In my opinion it is the leading practice in its field and it was exactly the kind of environment I was looking for in Spain. Cameron Optometry’s approach to eye health is the same as mine and the quality of care is exceptional. It is exciting to be part of such a practice.”

Managing director, Ian Cameron added, “We are delighted to welcome Andrea to the practice. Her role is essential in ensuring that we are able to develop a detailed picture of each patient’s eyes, which is essential for us in making any diagnoses. We are fortunate to have such a highly qualified individual in our pre-screening department, and her experience is hugely beneficial to our optometrists and patients alike.”

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Reduce the risk of becoming short-sighted

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Spending more time outside may help slow the progression of short-sightedness.

Although there is no conclusive evidence on how to prevent short-sightedness, numerous studies have indicated the following may well assist in preventing or slowing the progression of short-sightedness in both children and adults.

  • Increase the amount of time you spend outside each day. The brightness of natural light is thought to limit the rate of progression.
  • Take regular breaks from close work e.g. look away from your desk for a minute or so to change focus, or change tasks every 30-60 minutes to alter the focusing demands on your vision.
  • Try to limit additional close work (over and above school or work) to two hours per day. This includes reading, hand held computer games, drawing, homework and computer work.
  • There has been a role suggested for vitamin D in the control of myopia and although there is currently no significant evidence to support this, we would suggest that you may wish to take vitamin D supplements.

Ian Cameron named UK Contact Lens Practitioner of the Year

Pioneering work recognised at Optician Awards

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We are delighted to announce that managing director, Ian Cameron, has been named UK Contact Lens Practitioner of the Year at this year’s Optician Awards. Recognising the specialist work he performs on a daily basis, the award is an acknowledgement of his work supporting those with complex eye conditions.

A thrilled Ian said, “It is a great honour to receive this award, especially as the judging panel is made up of highly regarded optical industry experts. I am hugely passionate about the work I do and am always eager to help those with specialist eye conditions who had thought that they couldn’t wear contact lenses. Lenses have life-changing potential for some people, from babies who have had cataracts removed, to those who have complex conditions like keratoconus, it’s my job to find the right approach to ensure they can enjoy all the benefits that contact lenses can bring.

“We are soon to launch a specialist myopia (short-sightedness) clinic for children in a bid to stop their vision deteriorating throughout their childhood, through the use of specialist contact lenses. This is an approach that has shown great results but parents, and even some optical professionals, are unaware of the potential benefits of contact lenses in halting the progression of myopia.”

The award will sit alongside our Association of Optometrists (AOP) UK Practice of the Year award and Donald Cameron’s AOP Lifetime Achievement Award which he collected last year.

You only get one pair of eyes, so you really should give them the best possible care. That is what everyone at Cameron Optometry aims to do every time a patient walks in to the practice. It has been an incredible few years for the practice and we are confident the success will continue in the coming years with our fantastic team here.

 

Cameron Optometry launches exclusive membership scheme, Vision+

Now offering unrivalled level of care with exclusive discounts.

This month we were delighted to launch our exclusive Vision+ membership scheme. We always wish to ensure that we provide our clients with an unrivalled level of care and by launching Vision+ we feel we are giving our clients access to the most advanced level of eye care available in the most cost effective way.

Behind the scenes we have been busy working on this for some time, researching what other optical services provide and updating our technology to ensure that Vision+ is a cut above the rest. Our aim has always been to provide the most thorough care for your eyes and we believe that we have achieved this through Vision+.

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Vision+ is exclusive to Cameron Optometry and delivers many benefits to members including:

  • Four highly regarded optometrists, making it even easier for you to have direct access to their expertise.
  • Access to our brand new Optos Daytona (link to article below) eye scanner, the most detailed available globally
  • Unlimited emergency visits and prescriptions.
  • Up to 50% off frames and 20% off all lenses that are already competitively priced.

If you are currently a pay-as-you-go client, you will notice that some of our charges, like annual eye examinations, have increased since you last visited. Please visit www.cameronoptom.com/prices for more details. Most clients will find that signing up to Vision+ is now the most cost-effective way to pay for your eye care. For further information please visit the website or email vision@cameronoptom.com.

Shortlisted for Contact Lens Practitioner of the Year award

We are delighted to share that Ian has been shortlisted for the Contact Lens Practitioner of the Yearaward continuing our amazing award-winning streak – Practice of the Year, then Lifetime Achievement Award and now this. The awards are run by Optician Magazine, the leading independent UK journal for eye care professionals. It really is a great honour to be recognised alongside some highly regarded optometrists in the industry. The awards dinner is on 18 April so fingers are already crossed.

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We were also pleased to see many of our suppliers shortlisted as well. William Morris London, who produce some of the most stylish frames available are up for Frame of the Year. And we also stock many of the great products up for Contact Lens Product of the Year. Whatever the results, it’s sure to be a great night celebrating innovation and expertise in the optical industry.

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