Comfort, comfort, comfort

European contact lens wearers put comfort ahead of price, according to a new survey commissioned by CooperVision. A total of 2,142 disposable lens wearers across eight European countries, including the UK, responded to the online survey.

More than 90 per cent said they would be willing to pay more for greater all-day comfort and eye health.

Nearly three out of four respondents (73 per cent) said they currently experienced irritation or dryness with their lenses, particularly at the end of the day, and two in three (68 per cent) cited comfort as the attribute they would most like to see improved.